1 – INCI REVIEW
The ingredients of each product are first carefully reviewed by cosmetic experts. No greenwashing. Only products formulated with a minimum of 99% natural-origin ingredients proceed from this stage.

2 – JURY EVALUATION
Products reaching this stage are assessed over a three-month period by an independent jury composed of members from 27 countries across Europe.

3 – VERDICT
Only products achieving the highest jury scores are awarded the ENBA Excellence Label and listed in the Natural Beauty Directory.